A Fresh Start: Sukanto Tanoto’s APRIL helps Illegal Logger Go Straight

Sukanto Tanoto is an entrepreneur who came good despite the odds. Taking over his family’s spare parts business as a seventeen year-old, he was thrown into deep end. Yet the tenacious Sukanto Tanoto succeeded, cutting his business teeth in Medan, Indonesia and eventually starting the first of his many companies. Today, Sukanto Tanoto is chairman of RGE, a natural resource giant that manages companies such as APRIL, Sateri, and Pacific Oil and Gas. With his companies collectively employing 60,000 people and owning assets worth 18 billion dollars, Sukanto Tanoto has indubitably made a name for himself.

Doing good and doing well

More impressively,Sukanto Tanoto is also an entrepreneur with a heart. Throughout 50 years of business, he has advocated the creation of shared value for the Community, Country, Climate, Customers, and Company – a philosophy that has come to be known as the 5Cs. It is something he has always insisted upon, and all of Sukanto Tanoto’s companies have similarly followed suit. There exist many inspiring stories of his companies existing with the community in a symbiotic relationship. One such example is that of APRIL and former illegal logger Tengku Effendi.

A Fresh Start: Sukanto Tanoto’s APRIL helps Illegal Logger Go Straight

Sukanto Tanoto helps illegal logger come good

47 year-old Tengku Effendi, used to be an illegal logger. Under the Community Development (CD) Programme ran by PT RAPP, APRIL’s Indonesian subsidiary, Tengku finally went straight. Joining the programme in 2006, today the father of three has truly become a role model for all as an award-winning entrepreneur.

Under the CD programme, Tengku received from Sukanto Tanoto’s APRIL, in terms of business and management training. APRIL didn’t just stop there, and even helped Tengku secure the loans required for his business. With a supportive framework in place, Tengku’s new transportation business took off, and has never looked back since. Today, Tengku’s business is thriving, and one of their biggest customer is APRIL, for whom Tengku transports fertilisers. In 2014, his company won a PT RAPP award for implementing workplace health and safety principles.

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